JUMI, J.; PERTIWI, M. G.; YUNIATO, B.; ZAENUDDIN, A.; SUWARDI, S. The Influence of Brand Positioning and Price Perception on Purchase Decisions of Instant Milk. RSF Conference Series: Business, Management and Social Sciences, [S. l.], v. 5, n. 1, p. 125–134, 2025. DOI: 10.31098/bmss.v5i1.929. Disponível em: https://proceeding.researchsynergypress.com/index.php/rsfconferenceseries1/article/view/929. Acesso em: 8 oct. 2025.