MUKTI, Sugih Arijanto; PANGESTI, Vita Niedya. Credible Online Reviews of Skincare Products on Brand Equity and Its Impact on Purchase Intention. RSF Conference Series: Business, Management and Social Sciences, [S. l.], v. 2, n. 1, p. 1–11, 2022. DOI: 10.31098/bmss.v2i1.510. Disponível em: https://proceeding.researchsynergypress.com/index.php/rsfconferenceseries1/article/view/510. Acesso em: 10 mar. 2026.