When do Consumers Decide to Buy? Moderating Role of Perceived Quality

Authors

  • Vika Diyah Ardiyanti Politeknik Negeri Semarang
  • Iwan Hermawan Politeknik Negeri Semarang
  • Gita Hindrawati Politeknik Negeri Semarang
  • Luqman Khakim Politeknik Negeri Semarang
  • Febrina Indrasari Politeknik Negeri Semarang

DOI:

https://doi.org/10.31098/bmss.v5i1.933

Keywords:

Perceived Quality, Consumer Value, Consumer Trust, Purchase Decision, Coffee Consumer

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Published

2025-09-23

How to Cite

Ardiyanti, V. D., Hermawan, I., Hindrawati, G., Khakim, L., & Indrasari, F. (2025). When do Consumers Decide to Buy? Moderating Role of Perceived Quality. RSF Conference Series: Business, Management and Social Sciences, 5(1), 162–172. https://doi.org/10.31098/bmss.v5i1.933

Issue

Vol. 5 No. 1 (2025): ICBAS 2025

Section

Articles