Mapping Of Village Tourism Potential In The Framework Of Implementing Community-Based Tourism


  • Meilan Sugiarto
  • Herri Sofyan
  • Herlina Jayadianti
  • Rudi Wibowo



village tourism, community-based tourism, poverty, local economy


There Improvements in the local economy, especially for the poor through open and sustainable tourism management, are believed to be achieved through the empowerment of the tourism sector. Mapping the potential of village tourism in the Triharjo village area is one of the essential things. Identification and mapping of village tourism potential needed in order to implementation community-based tourism (CBT). This research aims to identifying and mapping the potential of village tourism in order to produce a profile of village tourism potential and identify opportunities for developing village tourism potential. The object of this study is Triharjo village, Pandak District, Bantul Regency, Yogyakarta. This research was conducted with a qualitative approach. Collecting data in this study used several research instruments, such as in-depth interviews, focus group discussions (FGD), observations, and document studies. Based on research finding while the communities and local governments of Triharjo village recognize that not all village tourism potentials are well managed. The results of the mapping of village tourism potential provide them that the involvement of local communities in the planning and management of a village tourism potential is needed and have a positive impact on the longterm. The empowerment of the local economy, especially the poor, is believed to be achieved through the empowerment of the tourism sector. Community-based tourism emphasizes community ownership and active participation, provides education to local communities, promotes and protection of culture and the environment.


Ashley, C., DeBrine, PAL, & Wilde, H.(2007). The Role of the Tourism Sector in Expanding Economic Opportunity. Corporate Social Responsibility Initiative Report No.23. Cambridge, MA: Kennedy School of Government, Harvard University.

Asker, S., Boronyak, L., Carrard, N., & Paddon, P. (2010). Effective Community Based Tourism: Best Practice Manual. Gold Coast: Sustainable Tourism Cooperative Research Center.

Binns, T., & Nel, E. (2002). Tourism is a local development strategy in South Africa. Geographic Journal, 168, 235-247.

Blackstock, K. (2005). A critical look at community-based tourism. Community Development Journal, 40, 39-49.

Brida, J.G., Osti, L., & Faccioli, M. (2011). Residents' perception and attitudes towards tourism impacts: A case study of the small rural community of Folgaria (Trentino – Italy), Benchmarking: An International Journal, 18 (3), 359-385.

Brohman, J. (1996). New directions in tourism for third world development. Annuals of Tourism Research, 23 (1), 48-70.

Denman, R. (2001). Guidelines for Community-based Ecotourism Development. WWF International.

Dritsakis, N. (2012). Tourism Development and Economic Growth in Seven Mediterranean Countries: A Panel Data Approach. Tourism Economics, 18(4), 801-816.

Dyera, P., Gursoy, D., Sharmaa, B., & Carter, J. (2007). Structural modeling of resident perceptions of tourism and associated development on the Sunshine Coast, Australia. Tourism Management, Volume 28, Issue 2, Pages 409-422

Estevão, C., & Ferreira, J.J. (2012). Tourism Cluster Positioning and Performance Evaluation: The Case of Portugal. Tourism Economics, 18 (4), 711-730.

Goodwin, H., & Robson, S. (2004). “Tourism and Local Economic Development: How can businesses in travel and tourism increase the contribution of the industry to local economic development and pro-poor growth?”.

Goodwin, H., & Santilli, R. (2009). Community-Based Tourism: A Success?. Retrieved September 8, 2020, from

Harwood, S. (2010). Planning for Community Based Tourism in a Remote Location. Sustainability. 2(July), 1909-1923.

Häusler, N., & Strasdas, W. (2003). Training Manual for Community-Based Tourism. Zschortau: InWEnt-Capacity Building International.

Harrison, D., & Schipani, S. (2007). Lao Tourism and Poverty Alleviation: Community-Based Tourism and the Private Sector. Current Issues in Tourism. 10, 194-230.

Jamal, T., & Getz, D. (1995). Collaboration Theory and Community Tourism Planning. Annuals Tourism, 22, 186-204.

Johnson, P.A. (2010). Realizing Rural Community Based Tourism Development: Prospects for Social-Economy Enterprises. Journal of Rural and Community Development, 5, 150-162.

Kontongeorgopoulos, N. (2005). Community-Based Ecotourism in Phuket and Ao Phangnga Thailand: Partial Victories and Bittersweet Remedies. Journal of Sustainability Tourism, 13, 4-23.

Kibicho, W. (2008). Community-Based Tourism: A Factor-Cluster Segmentation Approach. Journal of Sustainable Tourism, 16, 211-231.

Lam, T., & Hsu, C.H.C. (2006). Predicting behavioral intention of choosing a travel destination. Tourism Management, 27(4), 589-599.

Lanfant, M., & Graburn, N.H.H. (1992). International tourism reconsidered: The principle of the alternative. In V.L. Smith & W.R. Eadington (Eds.), Tourism alternatives: Potentials and problems in the development of tourism, 88-112. Philadelphia, PA: University of Pennsylvania Press.

Lucchetti, V.G.,& Font, X. (2013). Community-Based Tourism: Critical Success Factors. Retrieved September 10, 2020, from

Macbeth, J.; Carson, D.; & Northcote, J. (2004). Social Capital, Tourism, and Regional Development: SPCC as a Basis for Innovation and Sustainability. Current Issues in Tourism, 7, 502-521.

Mitchell, R.; & Eagles, P. (2001). An Integrative Approach to Tourism: Lessons from the Andes of Peru. Journal Sustainable Tourism, 9, 4-28.

Prayag, G., Hosany, S., Muskat, B., & Del Chiappa, G. (2017). Understanding the Relationships between Tourists’ Emotional Experiences, Perceived Overall Image, Satisfaction, and Intention to Recommend. Journal of Travel Research, 56 (1), 41-54.

Razzaq, A.R., Mustafa, M.Z., Suradin, A., Hassan, R., Hamzah, A.,& Khalifah, Z. (2012). Community Capacity Building for Sustainable Tourism Development: Experience from Miso Walai Homestay. Business and Management Review, 2, 10-19.

Salazar, N.B. (2012). Community-Based Cultural Tourism: Issues, Threats, and Opportunities. Journal of Sustainable Tourism, 20, 9-22.

Sautter, E., & Leisen, B. (1999). Managing Stakeholders: A Tourism Planning Model. Annual Tourism, 26, 312-328.

Scheyvens, R. (2007). Exploring the tourism-poverty nexus. Current Issues in Tourism, 10(2-3), 231-254.

Spanou, E. (2007). The Impact Of Tourism On The Sociocultural Structure Of Cyprus. Tourism: An International Multidisciplinary Journal Of Tourism, 2(1),145-162.

Tasci, A.D.A., Croes, R., & Villanueva, Bartels, J. (2014). Rise and fall of community-based tourism – facilitators, inhibitors, and outcomes. Worldwide Hospitality and Tourism Themes, 6 (3), 261-276.

Tosun, C. (2000). Limits to community participation in the tourism development process in developing countries. Tourism Manage, 21, 613-633.

Vanagas, N.,& Jagminas, J. (2011). The Potential of Community-Based Tourism Development in Vilnius District Municipality. Management Theory and Studies for Rural Business and Infrastructure Development, 28, 157-163.

Zapata M.J., Hall C.M., Lindo P., & Vanderschaeghe M. (2011). Can community-based tourism contribute to development and poverty alleviation? Lessons from Nicaragua. Current Issues in Tourism, 14 (8),725-749.

Zhang, H., YanWu, & Buhalis, D. (2018). A model of perceived image, memorable tourism experiences, and revisit intention. Journal of Destination Marketing & Management, 8, 326-336.